Module 1: Introduction to Dropshipping
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What is Dropshipping?
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How Dropshipping Works (Supply Chain Overview)
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Pros and Cons of Dropshipping
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Myths and Misconceptions
Module 2: Niche and Product Research
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Finding a Profitable Niche
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Criteria for Winning Products
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Tools for Product Research (AliExpress, TikTok, Google Trends, etc.)
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Spy Tools (e.g., Dropship Spy, AdSpy)
Module 3: Market & Competitor Analysis
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Understanding Your Target Audience
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Analyzing Competitor Stores and Ads
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SWOT Analysis for Your Niche
Module 4: Setting Up Your Online Store
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Choosing a Platform (Shopify, WooCommerce, etc.)
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Domain Name & Branding
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Store Design Essentials
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Installing Necessary Apps (reviews, upsells, email, etc.)
Module 5: Finding & Working with Suppliers
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Best Dropshipping Suppliers (AliExpress, CJ Dropshipping, Zendrop, etc.)
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Order Fulfillment Process
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Communicating with Suppliers
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Quality Control & Shipping Times
Module 6: Product Page Optimization
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Writing High-Converting Product Descriptions
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Product Images and Videos
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Trust Signals (reviews, guarantees, badges)
Module 7: Payment Gateways & Legal Essentials
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Setting Up Payment Gateways (Stripe, PayPal)
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Business Licenses & Legal Requirements
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Return Policy, Shipping Policy, and Privacy Policy
Module 8: Facebook & Instagram Ads
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Setting Up Business Manager
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Pixel Integration and Events
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Campaign Structures (TOF, MOF, BOF)
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Creative Strategies (Ad Copy, Videos, Images)
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Analyzing and Scaling Ad Campaigns
Module 9: TikTok & Other Traffic Sources
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TikTok Organic & Paid Strategy
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Influencer Marketing (UGC, Micro-influencers)
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Google Ads & SEO Basics
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Email Marketing & Retargeting
Module 10: Order Management & Customer Support
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Order Tracking & Fulfillment Tools
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Handling Refunds and Complaints
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Building a Customer Support System (Chatbots, Email, VA)
Module 11: Scaling Your Dropshipping Business
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Scaling Facebook Ads
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Using Lookalike Audiences and Custom Audiences
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Backend Email Sequences
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Expanding Product Lines
Module 12: Automation & Outsourcing
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Hiring Virtual Assistants
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Using Automation Tools (Zapier, AutoDS, etc.)
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Scaling to Multiple Stores
Module 13: Case Studies & Live Store Audits
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Real Dropshipping Success Stories
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Store Reviews & Critiques
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What Worked and What Didn’t
Module 14: Final Project & Certification
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Build and Launch a Demo Store
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Run a Live Ad Campaign
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Final Assessment Quiz
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